CASE STUDY:

ASSOCIATION OF BLACK TRAVEL PROFESSIONALS

  • DIGITAL MARKETING

    ABTP has a loyal following, with active and engaged members and partners. The organization grew exponentially in their first few years, making it necessary to execute a comprehensive digital marketing strategy. We took over their online marketing, keeping their social accounts updated, producing custom content and promoting their events online.

  • STRATEGY

    With the addition of new members and partners, the organization needed strategic planning services. Our team worked with the administrative team to develop a long-term marketing plan that included multi-channel solutions.

  • SOCIAL MEDIA

    We currently manage the organization’s social media accounts, including analyzing data, developing custom content and monitoring engagement. As a result, members depend on the organization’s social accounts to stay on top of news and trends, get event updates and connect with other members, partners and leaders.

CASE STUDY:

Harrison’s Travels

  • DIGITAL MARKETING

    Harrison’s Travels runs multiple group trips a year and has a storefront office. We performed local SEO, social media advertising and graphic design for this agency. In addition, we also created a email marketing campaign which helped to keep their subscribers engaged.

  • custom content

    This successful travel agency hosted several annual trips to popular destinations and wanted to create a custom guide. We created this guide complete with vivid images, insider tips and interactive content. We have created guides for Jamaica, Greece and Dubai, to name a few.

  • SOCIAL MEDIA

    We currently manage the organization’s social media accounts, including analyzing data, developing custom content and monitoring engagement. As a result, members depend on the organization’s social accounts to stay on top of news and trends, get event updates and connect with other members, partners and leaders.

CASE STUDY:

Del Valley travel

  • DIGITAL MARKETING

    Del Valley Travel has a local presence in Southern New Jersey, so our plans were centered around reaching a local audience. We created a comprehensive local search strategy including digital ads, print advertising and in-person events

  • MAGAZINE

    We produce a quarterly magazine for Del Valley Travel that is tailored to luxury travelers. We create the content and use the magazine to advertise the agency’s travel offerings. We also distribute the magazine to our network of travelers

  • SOCIAL MEDIA

    Our team is Del Valley Travel’s complete marketing team, and we manage all of their social media accounts. We feature themed days (Fun Fact Friday, Throwback Thursday) and moderate their social media groups. We also provide on-site video services for all of their in-person events including a monthly travel talk